Based in Lake Oswego Oregon, SaverCD, LLC is an advertising-media company that has developed and pioneered the exciting new paradigm of Digital Direct Mail™ within the $68 billion dollar/year direct mail industry. SaverCD's cutting-edge patent-pending product, "$averCD®" is Digital Direct Mail, which is a Best-of-Breeds co-op advertising medium that leverages the advantages of direct-mail, broadcast media and the Internet into one compelling and cost effective optical disc platform. SaverCD, LLC works with hundreds of local and national advertisers in creating cost effective co-op advertising placements and then platforming (digitizing) their money-saving consumer incentive ads, coupons and other heavy media content onto the award-winning and environmentally sensitive $averCD interactive CD-ROM coupon-book. $averCD is then distributed to homes via the U.S. Mail, FREE.

SaverCD's paradigm of "Digital Direct Mail" is now well proven, with nearly 3 million $averCDs having been produced and distributed via U.S. Mail to consumer homes since its market introduction in October 2005, thereby successfully serving millions of consumers and over 700 local and national advertisers. In addition to using the $averCD CD-ROM to securely print and redeem millions of coupon/ads when a buying decision had been made, nearly 10 percent of consumer homes that received $averCD in 2006 used it regularly to securely go online to co-op advertiser Web sites and purchase products and services, and research offers.

SaverCD, LLC is committed to protecting the consumers and families in the households that it serves, and therefore, every $averCD distributed is thoroughly tested and is certified virus and spyware free and is safe and fun for all ages.

For the first time in history, consumers are spending more time viewing information on their computers than any other interface, including TV or print. $averCD takes advantage of this with cutting-edge multimedia ads, HD quality video, free games and software (non-violent, for all ages) and other consumer-oriented special interest content like recipes, health, fitness, beauty and gardening tips. These features coupled with easily used catalogued and indexed content on $averCD creates an outstanding perceived value by consumers and the highest industry* "open rate" of any direct mail piece. Many consumers see it as a compact user-friendly library of valuable assets on Disc, replacing piles of junk mail and spam. Whenever a buying decision is made, discount coupons can be quickly and securely printed directly from the CD without any downloads or hassles. Advertising on $averCD provides advertisers with many benefits, including many of the same benefits as an integrated media buy with TV, print and Internet, with average pricing of a few pennies per household for a 90-day program.



Click to read bios and backgrounds of the award-winning $averCD production team.


Unique in the advertising industry, the $averCD CD-ROM coupon book is a discount directory containing consumer printable advertiser sponsored discount/gift certificates. In addition to fun and exciting interactive multimedia content, valuable money-saving discounts on products and services from brand name national and local companies are included. $averCD contains videos, music, free games, recipes, health, fitness and gardening tips, free software and other consumer-oriented content. This unique mix of valuable content gives $averCD the highest industry* open rate of any direct-mail piece.

Because of the many assets included on $averCD, some of which may be used daily, combined with its relatively long shelf life, $averCD is used frequently in households and provides many opportunities for consumers to explore various brand offerings, thereby increasing the number of brand impressions and driving sales over the entire 90-day shelf-life of each quarterly edition of $averCD, making advertiser offers and incentives always available to consumers. And when a buying decision is being made, the advertiser offer is conveniently viewed and then printed directly from the $averCD CD-ROM coupon book, unlike any other conventional ad paradigm known today.

$averCD does not require an Internet connection and therefore, business-consumer relationships can be fully developed using only the $averCD CD-ROM. However, many of $averCD's features are enhanced through Internet connectivity, which allows consumers to link directly to an advertiser's Web site from the CD-ROM simply by clicking a button, thus eliminating the need for consumers to memorize hundreds of complex URLs. This unique feature allows advertisers additional opportunities to provide real-time offers and additional brand impressions to consumers who opt-in and visit their Web sites from the $averCD platform, even after the $averCD has been in use in households for many weeks, and up to 90 days after its arrival in the U.S. Mail. $averCD is thoroughly tested and certified virus and spyware free and works on almost any consumer computer with a printer.

The tremendous over-printing and distribution of paper ads and coupons for newspapers and direct-mail affects the ultimate cost of all advertised products and services to consumers. On a good day, only one out of every 100 coupons that are printed gets used, and the other 99 pre-printed ad-coupons end up in the waste bin, with a lesser amount being recycled. Consumers using that "one coupon" (1/100) to buy the advertised products and services end up paying for costs of the other 99 coupons that were printed, distributed and then discarded. These antiquated advertising inefficiencies create unreasonable costs for wasted materials (trees, paper, ink, energy, industrial pollution, etc.) used in publishing and distributing massive amounts of unused coupons.

By using $averCD, advertisers needn't participate in the inefficient practice of over-printing coupons and can thereby significantly reduce their costs for both client acquisition and retention. These savings to advertisers can be shared with consumers via initial acquisition incentives and thereafter with ongoing retention discounts, without undercutting profitability.

$averCD provides advertisers with many of the same advertising features and benefits that would result from a very expensive traditional mixed-media advertising campaign with TV, print and the Internet, while contemporaneously presenting advertiser ads and incentive coupons/gift certificates to consumers.

The result is $averCD®; a revolutionary new "Best-of-Breeds" advertising medium that leverages the advantages of direct-mail, broadcast media and the Internet into one compelling platform, creating a totally new advertising medium that effectively reaches consumers using computers at home, office and school in a way that is simultaneously inviting and unobtrusive.

*Digital Direct Mail™